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Monthly Archives: June 2012

Renew your brand

No product or brand remains unchallenged by competitors. If a company isn’t committed to introducing new products – including ones that might challenge its brand stalwarts – its competitors will. “You have to learn that unless ou are willing to destroy them (long-term brands and products), someone else is going to do it for you. F Jager, former CEO of Procter & Gamble Company  in Comebacks, Redmond & Crisafulli p. 171

Another thought for the day

As grownups why do we still play king of the castle?

Thought for the day

Chocolate should be added to the Canada Food Guide as its own food group.


“Seek first to understand then to be understood” First Things First, Covey.